The difference between Audience and a Lead

Today with social media where everybody is an expert, and everyone has a microphone it is very easy that those marketing and sales principles and business information have gotten distorted…

Its as if you’re taking the copy of a copy and that copy fades, and get blurry with all the times you’ve taken that copy…

And that’s exactly what’s happening, information is getting twisted and distorted. 

And one of the biggest things that is distracting most business owners today is the vanity metrics, which is causing you to get distracted with what your business is meant to do…

Anything from engagement, likes, hearts, comments, the pokes…the popularity…

And the one thing we need to do as business owners and entrepreneurs is to always focus on profitability and not on popularity.

So Tune in and let’s chat more about that…

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